strategic partnerships

featured

SPROCKIT Joined Forces with WSJ Tech Live as Featured Media Partner

SPROCKIT was proud to be a Featured Media Partner at this year’s WSJ Tech Live event in Napa, California November 4–6, where industry pioneers gathered for three days of insight, connection, and cutting-edge conversation.

Tech Live is The Wall Street Journal’s leading global technology event series, convening executives, founders, investors and tech leaders who are defining the scope of technology’s impact on business, regulation and innovation.

As part of our participation, SPROCKIT curated and hosted a roundtable discussion titled “Truth, Trust and AI: Safeguarding Authenticity, IP and Creative Integrity.” The session featured groundbreaking founders and industry innovators—including leaders from Playbook AIR, Reality Defender, PeakMetrics, and Bria—for a candid, tech-forward dialogue on how AI is redefining the future of media and entertainment. Together, we explored the technologies driving truth, trust, creative integrity, and rights protection across the evolving media ecosystem.

Innovation Summit Partnerships with Cannes Next

SPROCKIT partnered with Cannes Next, the Marché du Film - Festival de Cannes' innovation business development platform, for the inaugural Next Tech on the Beach in May 2024 and returned again in 2025.

This innovation summit was where the industry’s most influential deal-makers, investors, M&A executives, start-ups, and innovators gathered for an exclusive summit. The invitation-only event, Next Tech on the Beach was meticulously crafted to unveil a curated selection of innovation drivers and investment opportunities, specifically curated to inspire and facilitate groundbreaking partnerships.

The partnership objective is to further develop the media and entertainment industry’s innovation ecosystem, global alliances, and create a community for the convergence of knowledge, emerging tech innovations, business, and society as it relates to the Industry.

SPROCKIT, a natural partner for Cannes Next, is best known for creating such an environment for corporate-startup innovation discovery and partnerships in the Media, Entertainment, and Technology industry.

Read more about the inaugural event here.

learn more

Entertainment Technology Center @ University of Southern California

The ETC@USC is a think tank and research center that brings together senior executives, innovators, thought leaders, and catalysts from the media, entertainment, consumer electronics, technology, and services industries along with the academic resources of the University of Southern California to explore and to act upon topics and issues related to the creation, distribution, and consumption of entertainment content.

SPROCKIT’s first in-person meeting in 3 years, the SPROCKIT Sync + ETC@USC Multiverse Symposium was co-hosted and presented by the ETC@USC. This event included speakers and an audience of Media + Entertainment senior executives and technologists, along with market-tested startups from around the world.